Creative people say that directing a movie is pretty easier than
handling an ad film. Because in movies we got 2 hours to tell our point,
but in ad only 30 seconds should do the job.
Off late, more and more movie directors are getting involved into ad-direction say it Rajamouli, Krishna Vamsi and Puri. Now, Trivikram joined them once again by directing Mahesh Babu for Mahindra Ad after his stint with ThumsUp ads earlier. An ad-film maker revealed that for big-brands, who directs the final film never matters as the total concept and storyboards are pre-locked by the ad-agency itself. So, any guy directing it would be following the story-board but no scope to induce their own creativity except some liberty in shot-selection, he says. But adding a big movie director will get publicity to the brand but nothing else, another ad-maker stressed.
Off late, more and more movie directors are getting involved into ad-direction say it Rajamouli, Krishna Vamsi and Puri. Now, Trivikram joined them once again by directing Mahesh Babu for Mahindra Ad after his stint with ThumsUp ads earlier. An ad-film maker revealed that for big-brands, who directs the final film never matters as the total concept and storyboards are pre-locked by the ad-agency itself. So, any guy directing it would be following the story-board but no scope to induce their own creativity except some liberty in shot-selection, he says. But adding a big movie director will get publicity to the brand but nothing else, another ad-maker stressed.
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